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Last month, COVER Corp. introduced a new music label for hololive production called hololive RECORDS. This marks the official establishment of hololive's music production and distribution efforts. The decision to create hololive RECORDS was driven by a desire to "carry these achievements and passion for music into the future" and to offer a platform for musical activities centered around their talents.

Hololive's music has achieved significant success, with multiple songs charting on the Billboard Japan Hot 100, amassing millions of views online, and serving as theme songs for popular anime like Mori Calliope’s “Future Island” (One Piece) and “Go-Getters” (Suicide Squad ISEKAI), as well as Hoshimachi Suisei’s “I Don’t Care” (Mobile Suit Gundam GQuuuuuuX). Interviews were conducted with Mori Calliope in 2023 and 2024, followed by a conversation with COVER Corp. CEO Motoaki Tanigo that same year.

Hololive’s evolution has continued despite the graduations of notable talents such as Gawr Gura, Murasaki Shion, Ceres Fauna, Sakamata Chloe, Amelia Watson, and Minato Aqua. Hololive RECORDS was launched with the slogans “Music, voices, feelings – now and forever, they will be with you [translated]” and “Hololive’s music, broader, deeper, and freer [translated].” The announcement stated, “Any dream, any challenge, starts here. We’ll do everything that’s fun. A playground where ‘what I want to try’ is realized through music.”

Hololive RECORDS builds on the joint label holo-n, formed in 2023 by Hololive and Universal Music Japan’s EMI Records, and follows Mori Calliope’s signing with EMI Records in 2022. According to Spotify, COVER Corp. holds the master copyright for Mori Calliope’s latest song, “Queen of the Night,” while Hololive RECORDS manages its publishing rights.

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